Over the last two issues I explained how to set up your
Meta Tags so that they can be indexed and categorized by
the various search engines. Many search engines use a
small program called a Spider to search and categorize as
many web pages as possible. If you do nothing else you may
find that people start linking to your site after being
found on a search engine simply because you set up your
meta tags correctly. If you do nothing else however, you
will be missing out since many search engines will not
send a spider to your site until you register while some
search engines do not use spiders at all.
Optimizing your site for visiting spiders is a topic in
itself that I will talk about in more detail next week.
This week I will explain some of the things you should do
to register your site with the search engines.
I am sure many of you have seen ads to register your site
with over several hundred search-engines. These programs
can be very useful when dealing with a large number of
specialty indexes. Many of these indexes will generate
little traffic to your site but some can be very
productive and worth the effort if it is automated by a
submission program. The major search engines however, are
a different story. These are too important to be left to a
submission program and should be handled individually.
There are at least 5 major search-engines that you should
know something about to optimize your submission.
AltaVista Registration
This is the largest search engine on the net and is easy
to get registered with if your meta tags are set up
correctly. Submit your main page and 1 other page every
two weeks. Let their spider crawl the rest of your site
for best results.
HotBot Registration
This is another very large search engine. Submit your two
most important pages every two weeks.
HotBot Registration
You can get any ranking you like on this engine provided
you pay for it. Keywords are auctioned off to the highest
bidder.
Lycos Registration
You need at least 75 words on your home page to be
properly index by the Lycos spider.
InfoSeek Registration
Infoseek rarely spiders web sites so it is important to
submit as many relevant pages as possible.
Yahoo Registration
Yahoo is the most popular search engine on the net but
getting listed can be difficult. Estimates are that only 1
in 10 submissions get listed and even then it can take up
to 15 weeks. Yahoo has introduced a fast-track
registration process that cost $199. This will get your
site reviewed within 7 days but will not guarantee that it
is listed. They review your site individually and will
list it if they feel that it offers something of value to
their customers.
You can visit: searchenginewatch more useful information
and tips about the major search engines.
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